First-of-its-kind end-to-end payment and tax solution for influencer and affiliate marketing programs


Refersion Pay makes payments easier and eliminates tax time issues for e-commerce brands and affiliates.

NEW YORK, December 14, 2021 / PRNewswire / – Reference, a leading performance marketing platform, announced the launch of Refersion Pay, the first-of-its-kind payment and taxation solution for influencer and affiliate marketing programs. In 2020, affiliate marketing spending exceeded $ 6 billion in the United States only. As that number continues to rise, so does discomfort for brands trying to manage their own affiliate payments and tax compliance. Developed in response to an overwhelming industry need, Refersion Pay simplifies complex affiliate marketing programs and cultivates a direct and trusted relationship between affiliates and brands.

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Refersion’s first-party tracking enables over 6.1 million registered affiliates and influencers to refer more than 615,000 orders per day; to date, Refersion has succeeded $ 1.6 billion in affiliate income for e-commerce businesses around the world. “Improving affiliate and brand confidence is at the heart of Refersion’s vision to drive social commerce through brand ambassadors, influencers and affiliates. Said Alex Markov, CEO and co-founder of Refersion. “Our goal is to simplify payments and tax compliance for e-commerce affiliate programs, and to make it easier to scale growing social commerce networks.

For publishers, Refersion Pay enables direct and automatic payment of monthly brand commissions and access to tax information on a single platform using Refersion. Refersion Pay allows publishers not only to receive payment directly from the brand’s bank account to theirs, but also to easily find the brand’s tax information on a centralized platform. “The new version that has been deployed for our accounting team is an incredible experience, easy to navigate and very user-friendly. We are delighted to use the new system as we develop our partnership with Refersion, ”said Kimberly Sweet, Accounts Receivable Manager at UpSellit.

For brands, Refersion Pay simplifies the affiliate program workflow with automated order conversion approvals and scheduled commission payments. This unparalleled solution allows brands to stand out from major publishers to grow their publisher network and audience, and helps streamline tax management by providing the foundation for staying compliant. Refersion Pay strengthens brands’ affiliate relationships by building trust and keeping them motivated to drive sales, so they can focus on growing their affiliate program. “As we head into 2022, nothing is more important to E-Com owners than having exceptional affiliate and influencer marketing platforms. Refersion’s new all-in-one software ‘Refersion Pay’ makes payment and tax collection data transparent to manage and easy to integrate with Quicken for reporting purposes. ” Jay campbell, co-founder,

As a Certified Shopify Plus Partner, Refersion is one of the largest and highest rated Shopify Partners with over 760 five-star reviews in the Shopify App Store. Delivering a smooth, fast and transparent payment and tax experience for affiliates just got easier with Refersion Pay. You can find out more here.

About the reference
Reference, the leading performance marketing platform, works with thousands of e-commerce brands like Barstool Sports, Magic Spoon, Blenders Eyewear and Pura Vida Bracelets to reach new audiences, drive conversions and increase revenue. Refersion manages, tracks and helps develop Ambassador, Influencer and Affiliate marketing programs with first party tracking, unlimited affiliates and offers, personalized commission structures, direct affiliate payouts and taxes on a single platform.

Refersion’s award-winning platform builds brand partnerships that drive e-commerce growth, through our cutting-edge attribution technology and intelligent data insights. We integrate with all major commerce platforms such as Shopify, Salesforce Commerce Cloud, Magento (an Adobe company), BigCommerce, WooCommerce, and your complete ecommerce marketing stack. Refersion, an assembly company, is headquartered in New York City.

Raj nijjer
Marketing Director, Reference
[email protected]éfé



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