JetBlue offers $25 off most one-way fares when it merges with Spirit

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  • JetBlue Airways is offering $25 off most one-way fares between September 7 and November 16.
  • This is the first time the New York-based airline has offered fall travel discounts.
  • The move comes as JetBlue plans to merge with Spirit Airlines, which has mastered the low fare strategy.

JetBlue Airways is offering discounted tickets a week after announcing a merger with low-cost giant Spirit Airlines.

On Tuesday, New York-based JetBlue announced a “The Fall Sale Get The Fall Rolling” which offers customers $25 off one-way fares between September 7 and November 16, excluding Fridays and Sundays. Tickets must be reserved by 11:59 p.m. EST Wednesday, August 3, using promo code “FALLSALE.”

The deal is valid on non-stop US itineraries, meaning Mint fares and transatlantic itineraries are excluded.

JetBlue told Insider that it has done promo code sales before, but this is the first time the carrier has offered a set dollar amount for fall travel.

“Our past promo code sales have been so well received by customers that we wanted to try one during a new travel period,” Dave Clark, chief revenue and planning officer at JetBlue, told Insider.

The carrier’s last big promotion was in November 2021, when it offered a promo code for $100 off round-trip flights as part of a Cyber ​​Monday sale.

The deal comes as ultra-low-cost carriers Frontier Airlines and Spirit Airlines offer similar deals. Frontier recently slashed fares to $19 just after Spirit said it would not merge with the Denver-based airline.

Meanwhile, Spirit held a one-day sale early July which offered 70% off summer flights. The discount only applies to Tuesdays and Wednesdays.

Since the announcement of the merger, one of the biggest questions has been how fares will be affected. Henry Harteveldt, travel analyst and president of Atmosphere Research Group, told Insider he thinks Frontier remaining a standalone low-cost giant will pressure JetBlue to keep fares low.

“JetBlue could adapt some pricing strategies that Spirit has successfully used and apply those discount strategies to JetBlue flights,” he told Insider. than she already is.”

Harteveldt also said he is monitoring how JetBlue operates Spirit’s $9 discount club, which gives customers access to lower fares and other benefits. According to Harteveldt, the program is a success.

“If the program works well for Spirit, then it can work well for JetBlue, and this may be another way for JetBlue to introduce more price competition by combining with Spirit,” he said.

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